SEO
Despite what you may have heard, good and comprehensive content is the key to search engine optimization. However it is good to write your content around popular search terms.
Text should be configured in short paragraphs and bullet points so that it can be read quickly and easily. Search engines "index" sites based on how often (and in what prominence) keywords are found.
Here are several links that help determine keyword popularity:
- It is important to select keywords which are popular in search engine requests.
Click here to access the statistics. - If you would like to get a sense of what keywords a particular site may be targeting:
Click here to analyze any web address for keyword density.