
There are several reasons for the name Plasterdog .
At the first level the name comes from a peculiar collection of literal “plaster dogs “. These dogs are not a random assembly, but the embodiment of a passionate obsession that we now curate.
On another level the name satisfies the need to come up with something unique and memorable that can be encapsulated in a “URL” that nobody else ever thought about registering.
On yet another level, the passion behind our inherited collection represents a simple and elegant art form that requires active participation before it can be considered complete. The form behind the piece attracts the eye, but it is largely due to the anticipation of what is to come. When the paint is applied, the potential is realized.
Web design, while arguably a much more complex art-form, is best served when it follows the same guiding ideals. Websites best succeed when they provide focused content, and convey a signature look reflecting that content. To that end, a successful site will:
- have a clear and straightforward navigation
- provide depth of content that is logically organized
- reflect visual cues that articulate the site visitors’ point of view
We take the mystery out of the process so that you can concentrate on getting your message out to the world!